Friday, 29 July 2011
Proton is confident the market dominated
PROTON Holdings Bhd is confident of maintaining its position as the leading passenger vehicle market this year, and will now give greater emphasis on user satisfaction. Consequently, the national carmaker wants to be more consistent in terms of quality of production model new, especially towards the preparation for its maiden issue of global cars, P3-21A early next year.
Managing director Datuk Syed Zainal Abidin Syed Mohamed Tahir, said the company was very satisfied with the achievements of the first six months of this year which saw a 32 per cent of PROTON's domestic market by selling about 85.000 vehicles throughout the period.
We are pleased with the position, but want to continue such performance by increasing the level of display quality of each new model Proton. "It is in line with the current position of the company that saw increasing acceptance of the PROTON brand over the last few years, thus customer satisfaction our top priority after this , "he said after launching the Proton Feast '1 'after welcoming Ramadan, Shawwal, Independence Day and Malaysia Day in Subang Jaya yesterday. Syed Zainal Abidin said, due to the increasing consumer acceptance of the Proton brand, the group now apply the new slogan 'Committed to Become a Better' as the core to meet customer needs. "We do not just want to be number one in terms of quantity, but want to be number one in terms of quality," he said. Most recently, PROTON received enough positive feedback to the launch of the new model improved the FLX Saga. "Based on feedback over two days, we received praise for showing a commitment to meet consumer demand by introducing new technologies that save fuel," he said. On the preparation to introduce the first global car Proton, Syed Zainal Abidin said, the company will ensure that the seven core values will be applied to the management team and staff by the first production in February next year. The seven core values that he is quality, customer focus, innovation, teamwork, speed, caring and honest. inaugural global car models are understood PROTON is the model which is one of Proton's Fortune concept car shown at the Kuala Lumpur International Motor Show 2010 (KLIMS) late last year. The model is a new sedan concept car called the Proton Persona replacing production as well be in the same class as the Toyota Corolla car models Altis or Honda Civic. Due to the high interest shown consumers on the concept car, PROTON will show the line of the vehicle consists of a series of Warriors (Tuah, Jebat, Lovina, Lekiu and Kasturi), Gold, Saga EV and Exora REEV on parade Independence Day and Malaysia Day on 16 September.